Approach
Captures the essence of our approach
"The Universe is full of dots. Connect the right ones and you can draw anything.
The important question is not whether the dots you picked are really there,
but why you chose to ignore all the others.”
Sam Thomsen
We are a lab after all. We need to keep experimenting!
At Dignify Lab, we continuously experiment with our approach to defining and addressing complex phenomena. This is why we have a flexible framework, which provides structure to our endeavours rather than constraining it to a handful of tools and processes.
Our (dynamic) Framework
Project Brief
Research
Additional areas of inquiry emerge
Systems Cartography
Data captured from the research is used to identify systems dynamics
Systems Dynamics
Constant anchoring in systems dynamics to assess relevance & potential unintended impacts
Insights
Service Prototyping
Collaborative & iterative process of prototyping the service
These dynamics inform possible inflection points of intervention
Framing research brief : questions, areas of inquiry, methodology
Dignify Lab Principles
Systems-Driven
'The sum of parts is more than the whole' as a core philosophy.
Precise & Visual
Make everything easily comprehensible.
Trim the Fat
Lean approaches to derive maximum value.
Beautiful
Pursuit of beauty in both, form and function.
Unequal Exchange
Clients always get more than what they paid for.
Collaborate
Absolutely essential and non-negotiable.
Skin in the Game
A component of our fee is attached to the client’s satisfaction.
Dignified
Always mindful of how our work respects an individual's dignity.
A little more about us